Swedish denim label Nudie started in 2001 and is famed for its all-encompassing passions for jeans.
Believing that denim has the ability to age beautifully, Nudie offer a covetable collection of “dry” jeans, that promise to improve with age, as well a range of innovative washes.
Primarily known for their quality jeans, Nudie channel their laid-back Scandinavian style to a full range of clothing, that includes; t-shirts, shirts, jackets and coats. Finishes are often washed and worn out, giving the pieces their signature sense of character.
Prices start from £27 for t-shirts and denim from £89.