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Bella Freud

Bella Freud

Bella Freud’s eponymous label is renowned for its idiosyncratic wit and pop culture references, which she emblazons upon her signature luxury knitwear. Established in 1990, the brand’s knitted sweaters are made using the finest merino wool, pima cotton or Italian-blended yarns and feature witty sayings, most famously ‘Ginsberg is God’ and ‘Je t’aime Jane’. In 2012, Freud launched her range of scented candles and fragrances. This fun and feminine luxury label has garnered a cult following of contemporary fashion icons, making it a style essential for your wardrobe.

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