Quirky East London-based womenswear label Pyrus was born in 2005. Founders Ash and Lorraine Johnson met while studying at the London College of Fashion, bonded over their entrepreneurial spirit, and the rest is history. The aim of the brand has always been to design wardrobe favourites by creating easy-to-wear modern classics, which are not affected by fashion fads. The exclusively designed prints are inspired by vintage markets, Ash and Lorraine’s travels to India and art fairs. Browse the unique collection including fan favourites of printed silk blouses and embroidered jackets.