Swatch

Swiss watchmaker Swatch was founded in 1983 by Nicolas Hayek, when the unexpected appearance of an affordable, Swiss made, plastic watch turned the watch world upside down. More than just a timepiece, Swatch is an attitude, an approach to life, a way of seeing. Wearing one is a way to communicate, to speak without speaking. Swatch watches today come in a whole range of collections to cater for men, women and kids, including Swatch Originals, Swatch Irony and Swatch Skin.