Take a trip to the North Pole with Fenwick Newcastle's Christmas window

Snowflakes blew from the roof of Fenwick Newcastle onto the crowd waiting for the store's 2015 Christmas window, one of the largest displays in Europe, to be revealed...

After a visit from Father Christmas and his reindeer, the onlookers weren't disappointed. "Once upon a Christmas", the latest addition to the 40-year-old tradition of Fenwick Newcastle animated windows, tells the story of one snowy Christmas Eve when Santa's sleigh crashes onto the roof of Fenwick, close to many Newcastle and Gateshead landmarks.

Viewed as if from a bedroom window, words along the bottom of the display, animated 3D characters and a magical soundtrack reveal how the big boss is rescued by his elves, saving Christmas.

See the reactions to the start of the Newcastle festive season on Twitter...

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To get your full Christmas window fix, see our roundup of the last 10 years of Fenwick Newcastle's Christmas windows or check out last year's Alice in Wonderland theme.

By Alison Millington