The Top 10 Trends of 2015

The past year has seen a bit of everything in the world of fashion, beauty and interiors - from super stylish children to adults getting stuck into a colouring book or two.

As on ode to 2015, we've pulled together the top ten trends covered on The Daily Muse this year, packed with stories that will provide some serious style inspiration for years to come...

1. Style for the whole family

It’s not just parents that are investing in looking good; now we’re seeing more and more stylish children than ever. The co-founder of childrenswear label Babyccino Kids - Courtney Adamo - is part of one of the most stylish families we’ve come across in Britain. We caught up with Adamo in her London home to talk all things fashion, parenting and accidental Instafame.

2. Charlotte Tilbury’s magic foundation

2015 was the year of both Charlotte Tilbury and flawless skin, which has become increasingly possible thanks to huge advances in skincare technology. Amongst the various BB creams and pore-refining gels we saw come on the scene, Charlotte Tilbury launched a new skin-perfecting foundation that might well have magic properties. Our piece features before and after photos showing the foundation working its magic; the results are truly incredible.

3. Haute hats

Hats are now an accepted addition to the celebrity wardrobe arsenal. Whether it’s Taylor Swift in a fedora or Pharrell Williams in his Vivienne Westwood ‘10-gallon’ cowboy topper, the hat has emerged as the top accessory of 2015. We spoke to “the tops” in Fenwick Bond Street’s millinery department to pull together a selection to help you find the perfect hat for every occasion.

4. Stylish scarves

Stylish scarves hit both the catwalk and the high street this year, but learning to tie them can we a challenge. A quick and easy way to upgrade any outfit, our scarf tying and styling tutorial shows you how to create a neckerchief knot or tie a skinny scarf or foulard.

5. Posh prams

Children’s style has taken over, within everything from clothing and homeware to the perfect pram. While it may still be tricky to know exactly what you need from a buggy in terms of functionality, there are certainly plenty of stylish designs to choose from.

6. The mid-priced handbag

Although women tend to share a weakness for handbags, there has been a gradual movement away from the most expensive choices towards the more moderately priced pieces, or the ‘midi bag’. More affordable, trend-led pieces have become popular with style insiders and celebrities alike.

7. Colouring in

As a way to unleash untapped creativity (even for those who can’t paint or draw), the digital detox of colouring proved to be irresistible for fully-fledged adults this year. Whether it was Johanna Basford’s intricately detailed Secret Garden illustrations or Millie Marotta’s elaborate Animal Kingdom that caught your eye, colouring in has been the revolutionary route to mindfulness of 2015.

8. Occasion dressing

The summer months tend to bring on a blind panic of what counts as ‘formal daywear’ - Royal Ascot, sunny outdoor weddings and family christenings present the toughest challenges. For advice on summer occasion dressing, we asked freelance fashion stylist Martha Ward to talk us through some of her favourite seasonal looks.


9. Going feet first

Undeniably the finishing touch to any party look, choosing the right shoe has become the key to any party outfit. Whether a rouge stiletto or a festive flat is your shoe of choice, Kurt Geiger shoe expert Rebecca Farrar-Hockley gave us her tips on how to dress your feet for the party season.

10. Instagrammable interiors

With the social communities of Pinterest and Instagram, we are increasingly able to peek inside people’s homes. With taking pride in your home becoming an important trend, we asked interior designer Sophie Paterson to give us some insider tips on creating the perfect look. Her eye for classic-yet-approachable luxury has earnt Sophie a following of over 50,000 Instagram followers who browse her clean, contemporary home aesthetic.

By Lizi Woolgar