Jo Malone London
Whether you’re looking for a signature scent or want to add something new to your fragrance library, here are the best tips for finding a fragrance you’ll love just in time for National Fragrance Week. We've rounded up our top recommendations from Jo Malone London, Tom Ford and Marc Jacobs.
We all know the power of fragrance. Just one spray of [Tom Ford](’s classic _Neroli Portofino_ – with its sparkling citrus notes of bergamot and warming undertones of rosemary – can transport you to the shores of the Italian Riviera, regardless of whether you’ve been there before. More importantly, the right perfume has the power to make you feel wonderful. Everyone’s relationship with fragrance is different. Some people find their favourite scent early on and happily wear it for decades to come, establishing a signature scent that becomes their personal olfactory fingerprint. Others build a fragrance wardrobe, carefully curating perfumes to meet the demands of changing whims, dress codes, events and seasons. With so many wonderful perfumes out there, why limit yourself to just one? And just in time to celebrate National Fragrance Week, we help you decode which scent is for you. #### How to Find Your Favourite Fragrance Choosing a new fragrance, whether a signature scent or the latest addition to your perfume library, is an exciting sensory adventure. To begin with, think about your favourite seasons and foods to guide you towards the right fragrance family. If you enjoy blossoming gardens in the summer, you’ll be drawn towards fresh, floral and fruity scents. If you love rich and fragrant foods, oriental perfumes will satisfy your appetite for spices and warmth. For those who like walking through the countryside just after rainfall, woody and green perfumes are the perfect scent. Ideally, you want to trial lots of options. Your nose, however, can only distinguish a few fragrances at a time, so avoid overloading it and only test four perfumes in one sitting. Your body chemistry – such as hormones and perspiration – also has a massive impact on the way perfumes settle and affects how the notes unfurl. Apply the fragrance to pulse points, where your natural body heat helps the molecules to disperse, and enjoy the top, heart and base notes revealing themselves throughout the day. #### If You Like...Fresh Invigorating and uplifting, fresh fragrances can be aquatic, green or fruity, and are perfect for daytime and summer.
Jo Malone London Lime Basil & Mandarin Cologne
Jo Malone London Lime, Basil & Mandarin Cologne, £94 for 100ml
Tom Ford Neroli Portofino
Tom Ford Neroli Portofino, £238 for 100ml
Goutal Eau d’Hadrien
Goutal Eau d’Hadrien Eau de Toilette, £91 for 100ml
#### If You Like...Floral Elegant and feminine, floral fragrances encompass everything from delicate violets and velvety roses to intoxicating gardenias and soothing jasmine.
Kenzo Flower Eau de Vie
Kenzo Flower Eau de Vie, £59 for 100ml
Dolce & Gabbana The Only One 2
Dolce & Gabbana The Only One 2, £95 for 100ml
Viktor & Rolf Flowerbomb
Viktor & Rolf Flowerbomb, £80 for 100ml
#### If You Like...Wood From the sweet tones of cedar to the powdery notes of sandal and mossy oak accords, woody fragrances are composed and understated.
Hermès Un Jardin Sur Le Nil
Hermès Un Jardin Sur Le Nil, £87 for 100ml
Elizabeth and James Nirvana Bourbon
Elizabeth and James Nirvana Bourbon, £95 for 100ml
Miller Harris Le Cèdre
Miller Harris Le Cèdre, £165 for 100ml
#### If You Like...Oriental Complicated and sensual, oriental fragrances are warm and spicy, making them perfect for evenings and special occasions.
Serge Lutens Ambre Sultan
Serge Lutens Ambre Sultan, £160 for 100ml
Yves Saint Laurent Black Opium Intense
Yves Saint Laurent Black Opium Intense, £96 for 100ml
Hermès Eau des Merveilles
Hermès Eau des Merveilles, £119 for 100ml
_Image via Jo Malone London_