Behind the Scenes: Meet the Buyers

With the new Fenwick Bracknell store opening on Thursday 7th September we're taking you behind the scenes to meet the buyers.

Below we talk exclusively with the Childrensworld Buyer's who are bringing your new Fenwick Bracknell store to life.

meet the buyers

Grahame, Group Toy Buyer

What brands you are excited about bringing to Bracknell?

I’m excited about a range of brands coming to the new store including Brio and their traditional quality, Lego and all their exciting launches, Elc as it’s a trusted family name with quality education and imaginary play at its heart.
I’m also really excited by Micro Scooters as it’s a design lead product with exceptional build quality with safety in mind.
An exciting interactive opportunity is Build a Bear. Their enthusiastic team will provide an unforgettable party experience!

What trends should we be looking out for?

This season look out for all things Paddington Bear, Lego Ninjargo and My Little Pony. There are some great movies coming up in the lead up to Christmas, so look out for some strong Movie related product.

What are you most looking forward to about the new store?

We’re going to be creating an amazing world which will be a ‘must visit’ destination in Bracknell; with a magical toy department with mind blowing interactive displays you’ll be as excited about what’s coming as I am!

Sian, Childrenswear and Ladies Esprit Buyer

What brands you are excited about bringing to Bracknell? 

Mayoral is a beautiful Spanish brand for Baby, Boy and Girl for new born to 9 years, Hugo Boss boys ages 3 months to 14 years and Petit Bateau, the traditional French brand.

What are you most looking forward to about the new store?

I can’t wait to see the store once it has been finished, all the departments look really nice and the children's floor with the interactive tree looks like it is going to be amazing. I am also looking forward to having a meal in the new Fuego restaurant, I have eaten in Fuego in the Newcastle store and the food was delicious.

What’s Happening

Join Jo Malone London At An English Fields Event

February & March

Selected Stores

Fuego 2 for 1 Cocktails

Until 29 March

Bracknell Newcastle

View more events