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Diesel is a leading contemporary Italian brand renowned for its incredible range of denim. Founded in 1978 by Renzo Rosso, the brand first specialised in jeans, but has since grown to encompass every part of a casual wardrobe including t-shirts, sweaters, shirts, underwear, jackets and coats, all imbued with the brand’s signature urban aesthetic. As well as its men’s and women’s clothing, Diesel also creates popular fragrances including _Fuel for Life_, _Loverdose_ and _Only the Brave_, which are all instilled with brand’s rebellious spirit.

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