Bright New View on Beauty: What Your Routine Will Look Like In 2024 According To An Expert

Step into the New Year with a fresh perspective and lean into gentle optimism with our campaign; Bright New View.

From our point of view, the New Year is a good time to take stock, let go of what’s no longer serving us and make space for new opportunities and directions. It is a time for everybody to set their intentions, gently and kindly shift their mindset and welcome moments of optimism.

You have already seen our POV on fashion and now its time to turn our attention to beauty. Start of the year can be a time to focus on healing your skin instead of covering it up and learning to prioritise ‘me-time’ with instant wellness and skincare pick-me-ups that deliver a bright glow from the inside out. Or, the New Year for you could mean bringing joy to your beauty routine with pops of colour can lift the mood, or embracing a bright fragrance envelopes you in positivity.

Below, we have asked our Beauty Buying Manager, Vesa, to share his point of view on the beauty trends for the first few months of 2024.

Wellness Boost

There are so many ways to brighten and boost your mood; be it lighting a Discothèque candle or running a relaxing bath using Olverum Bath Oil. If you are on the go; use the Beat The Blues Pulse Point by Ilapothecary.

Top picks:

Clarins Body Treatment Oil - Firming/Toning | Fenwick

This Works Sleep Plus Pillow Spray 100ml | Fenwick

NEOM Wellbeing Pod | Fenwick + NEOM Focus The Mind Essential Oil Blend | Fenwick

Invest In Your Skincare

Everyone needs hyaluronic acid in their skincare and I love getting my dose from Charlotte Tilbury's iconic Magic Cream. I also love the Double Serum by Clarins, which tackles those pesky signs of ageing with its smart dual formula.

A great moisturiser is a must and it’s a difficult choice for me between Crème de la Mer, Skin Caviar by La Prairie or The Rich Cream from Augustinus Bader. At night your skin repairs itself – add Midnight Recovery Concentrate by Kiehl’s or Orchidee Imperiale The Sleeping Beauty Serum by Guerlain into your routine to ensure you wake up refreshed.

Top picks:

West Barn Co Glow Oil 14ml | Fenwick

Good Light Fenwick Exclusive Taste of Space Lip Milk, launching online soon

BIOEFFECT EGF Power Cream 50ml | Fenwick

Vice Reversa Pigment Fader Brilliant Dark Spot Patches x12

Take Your Beauty Vitamins

We all have to be mindful that beauty starts within and hence the reason we are pleased to introduce two new supplement brands within the Fenwick Beauty Edit.

Know Nutrition's supplements come in handy gummies and my favourite this time of the year is Sleep Better. After the hectic season in the run-up to Christmas and New Year, it’s time to take it easy. Saffron, Zinc and Chamomile will help you to get a better sleep quality.

Collagen is important for healthy skin, hair and nails and my favourite is the Vida Glow Mixed Berry flavoured Collagen Liquid Advance. It’s a double dose of natural marine collagen and it’s easy to consume, even on the go.

Top picks:

Vida Glow Collagen Liquid Advance 186ml | Fenwick

Known Nutrition Hyaluronic Acid Vegan Gummies | Fenwick

On The Bright Side of Make-up

A quick way to boost your mood is a new lipstick and Hourglass Phantom Volumizing Glossy Balm comes in many different red shades, suitable for all skin tones. It feels like a balm whilst giving you fuller lips and a gloss-like finish.

Not just a great lipstick but a great conversation starter is a Carolina Herrera Lipstick and the accessories that go with it! First, you choose your texture and the shade. Will it be Satin, Sheer or Matte? Red, Nude or Pink? Then you choose a cap. Add a bangle and letters and charms and maybe a tassel? The choices are endless, be bold and unique.

Never underestimate the power of a blush and dare to go for a bolder hue than you're used to, you might be surprised - Chantecaille Cheek Shade in Coral adds warmth to the complexion. Offset rosy cheeks with a colour pop on the lids using MAC Colour Excess Gel Eyeliner to create a turquoise graphic liner.

We look at our hands a lot throughout the day, so don't forget to give yourself something bright and fun to look at with our colourful range of nail polishes from O.P.I.

Top picks:

Carolina Herrera The Lipstick

Hourglass Phantom Volumizing Glossy Balm

MAC Colour Excess Gel Eyeliner

Chantecaille Cheek Shade

OPI Big Zodiac Energy Infinite Shine Collection

New Year New Fragrance

Nothing expresses your POV better than a signature scent and the start of a new season is the perfect time to reflect on the energy you want to evoke. How about 724 by Maison Francis Kurkdjian, with vibrant notes of bergamot, jasmine and sandalwood to focus the mind on achieving those new year goals. If you show your point of view in a subtle manner, then it has to be a musky floral Fleur de Peau by Diptyque. Classic yet never dated, Blanche Eau de Parfum from Byredo is the everyday scent that reflects gentle optimism.

Top picks:

BYREDO Blanche Eau de Parfum

Maison Francis Kurkdjian 724 Eau de Parfum

Givenchy L'Interdit Eau de Parfum 80ml

Beauty Boost Box

Looking for a beauty boost? We've got the formula for you.

We are taking your beauty wellness journey beyond skin deep with our Fenwick Beauty Boost, arming you with a stellar lineup of pick-me-up products. This unique edit has been prescribed by our expert beauty team and consists of 10 products to level up your skincare and haircare through the cooler months and beyond. Boost your inner energy and uncover new favourites, ready to face the year ahead.