Phaidon Press

Nike: Better is Temporary

At Nike, the desire to be the best is a journey, not a destination - better is always temporary. Phaidon commemorates the company's influence with Nike: Better is Temporary, a landmark publication that charts Nike's transformation from rebellious upstart to global phenomenon. This immersive visual survey offers an unprecedented, behind-the-scenes exploration into Nike's ethos-driven design formula, placing industry-defining innovations and globally recognized products alongside previously unpublished designs, prototypes, insider stories, and more.

• Size: 25.1 x 32.3 x 4.3cm, 2.5kg
• Composition and Material: Paper